Mondelez - Mondelez - Retail Insights

Helping one of the largest food companies IN THE WORLD get products in the right place at the right time for over 700,000 points of sale!

Challenges

- Identify how each market or newsstand sells, not just the distributors
- Put an end to 'hidden' stocks

Strategy

Because many of the products are purchased on impulse, often from the shelves near the cashiers, they must always be in the right place at the right time.

Results

Now I know the actual inventory turnover of each product at each point of sale.

                                                                 Carlos Bush -- Technology Director

bussola busca varejo distribuicao < manufatura instituicoes financeiras missao visao